Posting a Cinema video to social platforms

A video made or hosted in Cinema can be posted natively to your connected social accounts — without exporting the file and re-uploading it to each platform by hand.

To post a video:
1. Open the video's detail page in Cinema
2. Click "Share to Socials"
3. Pick which connected accounts to post to, write the caption, and post or schedule it

Supported platforms:
Bluesky, X (Twitter), LinkedIn, Mastodon, Pinterest, Threads, Facebook, Instagram, TikTok, and YouTube. The video is uploaded natively to each one — it plays inline in the feed rather than linking out.

Connecting accounts:
You post to whatever accounts are linked under Builder → Socials → Connected Accounts. Connect any account you haven't yet (see "Connecting a social account"). Per-platform rules still apply — for example, Instagram needs a linked Business account and YouTube needs an eligible channel.

Same as text posts, the share can go out now or be scheduled, and per-account results appear in the Socials Posted tab.